#mystockpitch $Affle India Ltd

Why Affle India? A high growth mobile marketing based platform company with a unique business model.

The unique business model is Cost per converted users (CPCU) which contributes to 91.6% to the topline of the business. In CPCU, the firm helps its clients in increasing their conversions and leads through optimising their digital campaigns and charges them based on those conversions - a performance driven revenue strategy which is a win-win for everyone. This model has grown 73% yoy in Q2FY2022 and has clocked a 3y CAGR of 63%. Firm has strong profitability ratios - LTM ROE -27.9%, ROCE - 15.9%, D/E - 0.12, EBITDA margin - 19%. PAT margin - 15%

Revenue yoy growth of 103.6% - strong momentum in the industry. Mobile Ad spend industry expected to grow at 32.4% CAGR, India’s digital user base growth-11.4% CAGR(FY20-25E). Services provided to leading digital companies/startups in high growth verticals like e-commerce, fintech, gaming.