#mystockpitch $CCL Products (India) Ltd
The co. buys green coffee & sells blends of instant coffee as per customer requirements to private retailers & distributors around the world. Proprietary blends are very valuable intangible assets & has very high switching costs for customers. Even if one creates the perfect blend, maintaining & supplying the same quality is a big differentiator. They do not speculate on coffee prices and stock inventory only on basis of confirmed orders. Hence margins are maintained.

Positives:
1. Co has plants in main coffee producing regions of India & Vietnam
2. Promoters are serial coffeepreneurs with 4 decades of experience
4. Slowly creating a national brand of instant coffee in India
5. No equity dilution since listing
6. Promoters have steadily increased stake over the years.

Risks
1. Climate risk
2. Customer preference change risk
3. Keyman risk
4. Risks related to exports
5. Auditor & Board composition are not the best